FULFIL
Getting shoppers their stuff
When an Amazon customer buys your product, either we can ship the order for you with Fulfilment by Amazon (FBA) or you can ship it yourself. Many Amazon selling partners use a mix of Amazon fulfilment and shipping their own orders.
Aim for fast, free shipping with Prime
Many Amazon customers look for products with the Prime badge because it represents fast, free shipping. Using FBA to ship your products is the easiest way to get the Prime badge for most offers.
You sell it, we ship it
Fulfilment by Amazon (FBA)
How Fulfilment by Amazon works
When you sign up to sell on Amazon, you’re automatically enrolled in FBA for free. If you decide to go that route, you’ll send inventory to Amazon fulfilment centers, and we’ll handle shipping, customer service, refunds, and returns for those products. You can track your FBA inventory in Seller Central.
Benefits of Fulfilment by Amazon
Amazon handles the logistics so you can handle what matters most to you.
- Eliminate your fulfilment headaches and get help scaling your business.
- Outsource storage, customer service, and returns.
- Unlimited, fast One-Day Delivery on millions of items.
- Display the Prime badge on eligible products.
- Improve your chance of winning the featured offer spot on detail pages.
There’s no minimum number of units and no obligation to use FBA for all your products. You have the freedom to customize your strategy to meet your e-commerce business’ needs.
SUCCESS STORIES
Captivating an instant market
The feedback we’ve got and the reviews we get have been really inspiring.Helen RolfeLente Designs
Tour a fulfilment centre
Amazon has 175 hundreds fulfilment centres around the world ready to store and ship your products with FBA.
You sell it, you ship it
Fulfilment by Seller
When to handle orders yourself
Fulfilment by seller might be right if your products aren’t ideal for FBA—for instance, hazardous goods that don’t meet fulfilment centre requirements or seasonal products that would incur excessive storage fees. Also, you may not need FBA if you already have a logistics network in place.
In cases like these, fulfilment by seller allows you to:
In cases like these, fulfilment by seller allows you to:
- Keep your inventory on hand
- Use your own packaging or labels
- Stay profitable on products with tighter margins
- Offer products that are eligible for sale on Amazon, but ineligible for FBA
Amazon's drop shipping policy
Drop-shipping is when you enlist a third-party to fulfil orders on your behalf. Amazon has very specific policies around this practice. If it’s a method you intend to use, make sure to follow these requirements to avoid losing your selling privileges.
Understand how your fulfilment model affects VAT requirements
Depending on the nature of your business, you will be required to register for a VAT number in a European country as per the regulations. Some of the factors that influence your VAT obligations are the fulfilment model and the country of inventory storage.
Learn more about fulfilment
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