PRICING

Let’s talk numbers

The cost to sell on Amazon depends on your selling plan, product category, fulfilment strategy, and other variables. The options are flexible, so you can find the combo that works best for you and your goals.
Laten we het over de kosten hebben

Selling plan

The Individual plan costs €0.75 per unit sold, and the Professional plan costs €25 (excl. VAT) per month no matter how many units you sell. See plan comparison.

Referral fees

Amazon charges a referral fee for each item sold. The amount depends on the product category. Most referral fees are between 8% and 15%.

Fulfilment fees

The cost to ship your orders depends on whether you fulfil your own orders or use Fulfilment by Amazon (FBA).

Other costs

Some selling partners may incur additional fees (such as long-term storage fees) or pay for optional programmes like advertising or premium account services.

Getting paid and paying fees

When you set up a selling partner account, you’ll provide a credit card number and a bank account. Amazon will charge the credit card to cover your fees, and proceeds from any sales will be deposited into your bank account.
Revenue calculator

Estimate your Amazon revenue

Provide your product details and fulfillment costs and see real-time cost comparisons between different fulfillment methods.
Illustration of the Amazon revenue calculator

Amazon jargon:

Referral fees

For every item sold, selling partners pay Amazon a percentage of the total price—including item price, shipping cost, and any gift-wrapping charges—or a minimum amount, whichever is greater. Referral fees are in addition to selling plan fees.
PLANS

Selling plans

Our selling plans give you the freedom to pay per sale or stick to a flat monthly fee. You can change or cancel your plan at any time.

Individual

Professional

0.75

(excl. VAT) / item sold
+ additional selling fee

25

(excl. VAT) / month
+ additional selling fees

Overview

This plan might be right for you if...
• You sell fewer than 35 items a month
• You sell more than 35 items a month
• You're still deciding what to sell
• You want to advertise your products
• You don't plan to advertise or use advanced selling tools
• You want to qualify for top placement on product detail pages
• You want to sell products in restricted categories

Selling plan features

Add new products to the Amazon catalogue
Grow your business with Fulfilment by Amazon
Apply to sell in additional categories
Save time creating listings in bulk
Manage inventory with feeds, spreadsheets, and reports
Increase selling efficiency with API integration
Set your own shipping fees for non-media products *
Engage buyers with on site advertising tools
Run promotions including free shipping
Add multiple users to your account
* Books, Music, Video, and DVD
FEES

Category Referral Fees

Selling partners pay a referral fee on each item sold. For all products, Amazon deducts the applicable referral fee percentage calculated on the total sales price. The total sales price is the total amount paid by the buyer, including the item price and any delivery or gift wrapping charges

Referral Fee Schedule* (effective June 29, 2022)

Categories

Standard Referral Fee

Per-item Minimum Referral Fee

Categories with fixed referral fees
Additive Manufacturing
12%
€ 0,30
Amazon Device Accessories
45%
€ 0,30
Baby Products (excluding Baby Clothing)
8% for products with a total sales price up to € 10,00
15% for products with a total sales price greater than € 10,00
€ 0,30
Beauty
8% for products with a total sales price up to € 10,00
15% for products with a total sales price greater than € 10,00
€ 0,30
Books, Music, VHS, DVD
15%
--
Business, Industrial & Scientific Supplies
15%
€ 0,30
Car & Motorbike
7% for Car & Motorbike electronic devices
12% for Car & Motorbike electronic accessories
For remaining Car & Motorbike products:
15% the portion of the total sales price up to €50,00
9% for any portion of the total sales price greater than €50,00
€ 0,30
Clothing
• For Prime selection with a total price above €45: 15% for products with a total price greater than €15 for the portion of the total price up to €45, and 7% for any portion of the total price greater than €45.
• For any selection with a total price up to €15: 8%
• For any selection with a total price greater than €15: 15%
€ 0,30
Shoes and Bags
15%
€ 0,30
Computers
7%
€ 0,30
Computer Accessories
15% for the portion of the total sales price up to €100,00
8% for any portion of the total sales price greater than €100,00
€ 0,30
Consumer Electronics
7%
€ 0,30
Bicycles
10%
€ 0,30
Cycling Accessories
8%
€ 0,30
DIY & Tools
13%
€ 0,30
Education Supplies
15%
€ 0,30
Electronic Accessories
15% for the portion of the total sales price up to €100,00

8% for any portion of the total sales price greater than €100,00
€ 0,30
Grocery
8% for products with a total sales price up to €10,00
15% for products with a total sales price greater than €10,00
--
Health & Personal Care
15% for products with a total sales price greater than €10,00
€ 0,30
Home and Kitchen
15 %
€ 0,30
Industrial Electrical Supplies
12%
€ 0,30
Industrial Tools & Instruments
12%
€ 0,30
Jewellery
20% for the portion of the total sales price up to €250,00
5% for any portion of the total sales price greater than €250,00
€ 0,30
Material Handling
12 %
€ 0,30
Metalworking
12%
€ 0,30
Musical Instruments & DJ
12%
€ 0,30
Personal Care Appliances**
8% for products with a total sales price up to €10,00
15% for products with a total sales price greater than €10,00
€ 0,30
Software
15%
--
Sports & Outdoors
15%
€ 0,30
Tires
7%
€ 0,30
Video Games – Games & Accessories
15%
--
Video Games – Consoles
8%
--
Watches
15% for the portion of the total sales price up to €250,00
5% for any portion of the total sales price greater than €250,00
€ 0,30
Everything else
15%
€ 0,30
*Those are temporary fees and are subject to change.
** For more details on the different types of categories/products within Health & Personal Care and Personal Care Appliances, please refer to this link.
FEES

Fulfilment Fees

Fulfilment fees depend on whether you plan to ship products yourself, or use Fulfilment by Amazon (FBA) to handle your logistics and offer Prime shipping for your products.

Pay only for the services you use

Our flexible rate structure makes it easy to be more competitive.
With FBA, you only pay for the services you use. There are no subscription fees, contracts or minimum inventory requirements. Ship your products to our fulfilment centres and pay for fulfilment services and storage space used.
Fulfilmentkosten
Fulfilment fee
A flat fee per unit, based on the product type, dimension and weight
Storage fee
Storage fee

Downloadable rate cards

You can find more details about FBA and a full set of our fees in the following languages:

FBA storage fees *

Inventory storage fees are charged monthly based on the daily average volume (measured in cubic feet) for the space your inventory occupies in Amazon fulfilment centres. The volume measurement is based on unit size when properly packaged and ready to ship.

Month

Clothing, and Shoes and Bags

Dangerous goods - HAZMAT (standard format)

All other categories (standard format)

Dangerous goods - Hazmat (extra large)

All other categories (extra large)

January – September
€ 16,52 per cubic meter per month
€ 30,00 per cubic meter per month
€ 27,54 per cubic meter per month
€ 25,00 per cubic meter per month
€ 19,80 per cubic meter per month
October – December
€ 23,11 per cubic meter per month
€ 41,00 per cubic meter per month
€ 42,37 per cubic meter per month
€ 35,00 per cubic meter per month
€ 27,50 per cubic meter per month
* Storage fees are based on the daily average volume (measured in cubic feet) for the space your inventory occupies in Amazon fulfilment centres.
Additional inventory storage fees apply to products classified as dangerous goods, and for units that have been stored in an Amazon fulfilment centre for more than 271 days (aged inventory surcharge).
Lorsque vous expédiez vous-même vos commandes, Amazon facture des frais d'expédition en fonction de la catégorie de produit et du service d'expédition sélectionnés par le client, puis vous transfert le montant correspondant sous la forme d'un crédit d'expédition.
Les vendeurs disposant du plan Professionnel définissent leurs propres frais d'expédition. Lorsqu'un client achète votre produit, vous recevez un crédit de la part d'Amazon du montant des frais d'expédition. N'oubliez pas que les frais de vente sont calculés à partir du prix de vente total, qui comprend le prix de l'article, les frais d'expédition et les frais d'emballage cadeau.

Estimate your FBA fees

Enter your fulfilment costs and compare the profitability of your fulfilment method to FBA. Fees are calculated based on the standard FBA storage and fulfilment fees, as outlined above.

Product examples

Product type
SD Card
Grille-pain
Keyboard
Product size
Small Envelope
Standard Parcel
Large Oversize
Dimensions
3,2 x 2,4 x 0,2 cm
25,5 x 18,5 x 17 cm
150 x 10 x 10 cm
Outbound Shipping Weight
30 g
2,2 kg
5,4 kg
Sell on Amazon.nl Shipping from inventory in Netherlands
€ 1,90
€ 6,27
€ 10,96
Sell on EU markets Shipping from inventory in Netherlands (EFN)
€ 4,73
€ 12,87
€ 30,06
Sell on EU markets Dispatch from local warehouse in each EU market (Pan-EU)
From € 1,90
From € 5,98
From € 10,66
* Prix unitaire, stockage en octobre

Other costs

When calculating the full cost of selling in Amazon stores, be sure to consider additional selling expenses you may incur, and other optional programmes designed to help you increase sales

Additional selling fees

Inventory fees
If you store inventory in an Amazon fulfilment centre—available to selling partners who use FBA—in addition to monthly inventory storage fees, you may incur other fees, such long-term storage fees, overage fees, and removal order fees.
High-volume listing fees
The High Volume Listing Fee will only apply if you exceed 2 million SKUs in a given month, and it will be applied to your highest number of SKUs above 2 million at any time during that month. For each active non-media SKU over 2 million, a fee of €0.0004 per SKU will apply.
Refund administration fee
If you refund a customer for an order for which you have already received payment, Amazon will refund you the amount of the referral fee you paid for the item(s), minus the applicable Refund Administration Fee, which is the lesser of €5.00 or 20% of the applicable referral fee.

For example, if you refund a customer the €10.00 total sales price of an item in a category with a 15% referral fee, your Refund Administration Fee will be €0.30 (€10.00 x 15% referral fee = €1.50).

Optional programmes

Advertising
Attract customers from before they even realize they need your product to the time they’re purchasing it. Amazon Advertising uses a cost-per-click, auction-based pricing model, which means you set the maximum amount that you’re willing to pay when a shopper clicks your ad.
€ 39 (excl. VAT) per month + selling fees
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