PRICING
Let’s talk numbers
The cost to sell on Amazon depends on your selling plan, product category, fulfilment strategy, and other variables. The options are flexible, so you can find the combo that works best for you and your goals.
Selling plan
The Individual plan costs €0.75 per unit sold, and the Professional plan costs €25 (excl. VAT) per month no matter how many units you sell. See plan comparison.
Referral fees
Amazon charges a referral fee for each item sold. The amount depends on the product category. Most referral fees are between 8% and 15%.
Fulfilment fees
The cost to ship your orders depends on whether you fulfil your own orders or use Fulfilment by Amazon (FBA).
Other costs
Some selling partners may incur additional fees (such as long-term storage fees) or pay for optional programmes like advertising or premium account services.
Getting paid and paying fees
When you set up a selling partner account, you’ll provide a credit card number and a bank account. Amazon will charge the credit card to cover your fees, and proceeds from any sales will be deposited into your bank account.
Revenue calculator
Estimate your Amazon revenue
Provide your product details and fulfillment costs and see real-time cost comparisons between different fulfillment methods.
Amazon jargon:
Referral fees
For every item sold, selling partners pay Amazon a percentage of the total price—including item price, shipping cost, and any gift-wrapping charges—or a minimum amount, whichever is greater. Referral fees are in addition to selling plan fees.
PLANS
Selling plans
Our selling plans give you the freedom to pay per sale or stick to a flat monthly fee. You can change or cancel your plan at any time.
Individual
Professional
€
0.75
(excl. VAT) / item sold
+ additional selling fee
€
25
(excl. VAT) / month
+ additional selling fees
Overview
This plan might be right for you if...
• You sell fewer than 35 items a month
• You sell more than 35 items a month
• You're still deciding what to sell
• You want to advertise your products
• You don't plan to advertise or use advanced selling tools
• You want to qualify for top placement on product detail pages
• You want to sell products in restricted categories
Selling plan features
Add new products to the Amazon catalogue
Grow your business with Fulfilment by Amazon
Apply to sell in additional categories
Save time creating listings in bulk
Manage inventory with feeds, spreadsheets, and reports
Increase selling efficiency with API integration
Set your own shipping fees for non-media products *
Engage buyers with on site advertising tools
Run promotions including free shipping
Add multiple users to your account
* Books, Music, Video, and DVD
FEES
Category Referral Fees
Selling partners pay a referral fee on each item sold. For all products, Amazon deducts the applicable referral fee percentage calculated on the total sales price. The total sales price is the total amount paid by the buyer, including the item price and any delivery or gift wrapping charges
Referral Fee Schedule* (effective June 29, 2022)
Categories
Standard Referral Fee
Per-item Minimum Referral Fee
*Those are temporary fees and are subject to change.
** For more details on the different types of categories/products within Health & Personal Care and Personal Care Appliances, please refer to this link.
** For more details on the different types of categories/products within Health & Personal Care and Personal Care Appliances, please refer to this link.
FEES
Fulfilment Fees
Fulfilment fees depend on whether you plan to ship products yourself, or use Fulfilment by Amazon (FBA) to handle your logistics and offer Prime shipping for your products.
Pay only for the services you use
Our flexible rate structure makes it easy to be more competitive.
With FBA, you only pay for the services you use. There are no subscription fees, contracts or minimum inventory requirements. Ship your products to our fulfilment centres and pay for fulfilment services and storage space used.
With FBA, you only pay for the services you use. There are no subscription fees, contracts or minimum inventory requirements. Ship your products to our fulfilment centres and pay for fulfilment services and storage space used.
Fulfilment fee
A flat fee per unit, based on the product type, dimension and weight
Storage fee
Storage fee
Downloadable rate cards
You can find more details about FBA and a full set of our fees in the following languages:
FBA storage fees *
Inventory storage fees are charged monthly based on the daily average volume (measured in cubic feet) for the space your inventory occupies in Amazon fulfilment centres. The volume measurement is based on unit size when properly packaged and ready to ship.
Month
Clothing, and Shoes and Bags
Dangerous goods - HAZMAT (standard format)
All other categories (standard format)
Dangerous goods - Hazmat (extra large)
All other categories (extra large)
January – September
€ 18.17 per cubic meter per month
€ 30.00 per cubic meter per month
€ 27.54 per cubic meter per month
€ 25.00 per cubic meter per month
€ 19.80 per cubic meter per month
October – December
€ 26.58 per cubic meter per month
€ 45.92 per cubic meter per month
€ 47.45 per cubic meter per month
€ 39.90 per cubic meter per month
€ 31.35 per cubic meter per month
* Storage fees are based on the daily average volume (measured in cubic feet) for the space your inventory occupies in Amazon fulfilment centres.
Additional inventory storage fees apply to products classified as dangerous goods, and for units that have been stored in an Amazon fulfilment centre for more than 241 days (aged inventory surcharge).
Lorsque vous expédiez vous-même vos commandes, Amazon facture des frais d'expédition en fonction de la catégorie de produit et du service d'expédition sélectionnés par le client, puis vous transfert le montant correspondant sous la forme d'un crédit d'expédition.
Les vendeurs disposant du plan Professionnel définissent leurs propres frais d'expédition. Lorsqu'un client achète votre produit, vous recevez un crédit de la part d'Amazon du montant des frais d'expédition. N'oubliez pas que les frais de vente sont calculés à partir du prix de vente total, qui comprend le prix de l'article, les frais d'expédition et les frais d'emballage cadeau.
Estimate your FBA fees
Enter your fulfilment costs and compare the profitability of your fulfilment method to FBA. Fees are calculated based on the standard FBA storage and fulfilment fees, as outlined above.
For examples, go to Fulfiment by Amazon and Seller Central
Van plan om in heel Europa te verkopen? Pan-European FBA en Europese FBA oplossingen stellen duizenden bedrijven in staat om miljoenen Prime klanten in heel Europa, sneller en meer kosteneffectief te bereiken.
Other costs
When calculating the full cost of selling in Amazon stores, be sure to consider additional selling expenses you may incur, and other optional programmes designed to help you increase sales
Additional selling fees
Inventory fees
If you store inventory in an Amazon fulfilment centre—available to selling partners who use FBA—in addition to monthly inventory storage fees, you may incur other fees, such long-term storage fees, overage fees, and removal order fees.
High-volume listing fees
The High Volume Listing Fee will only apply if you exceed 2 million SKUs in a given month, and it will be applied to your highest number of SKUs above 2 million at any time during that month. For each active non-media SKU over 2 million, a fee of €0.0004 per SKU will apply.
Refund administration fee
If you refund a customer for an order for which you have already received payment, Amazon will refund you the amount of the referral fee you paid for the item(s), minus the applicable Refund Administration Fee, which is the lesser of €5.00 or 20% of the applicable referral fee.
For example, if you refund a customer the €10.00 total sales price of an item in a category with a 15% referral fee, your Refund Administration Fee will be €0.30 (€10.00 x 15% referral fee = €1.50).
For example, if you refund a customer the €10.00 total sales price of an item in a category with a 15% referral fee, your Refund Administration Fee will be €0.30 (€10.00 x 15% referral fee = €1.50).
Optional programmes
Advertising
Attract customers from before they even realize they need your product to the time they’re purchasing it. Amazon Advertising uses a cost-per-click, auction-based pricing model, which means you set the maximum amount that you’re willing to pay when a shopper clicks your ad.
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